Company profile
Smgmedia S.A.S.
RUC 1791939603001 · Quito, Pichincha
Registry data
- RUC
- 1791939603001
- Legal name
- SMGMEDIA S.A.S.
- Trade name
- MARKPLAN MARKETING & PLANIFICACION
- Company type
- Simplified stock company (S.A.S.)
- Size segment (SCVS)
- Small · 2025
- Incorporation date
- June 24, 2004
- Start of activities (SRI)
- June 24, 2004
- Subscribed capital
- $1,500
- Economic activity
- Creation and placement of outdoor advertising on: billboards, panels, bulletins and hoardings, window dressing, showroom design, placement of advertisements on cars and buses, loudspeaker advertising, etc.
- ISIC code
- M7310.02
- Last year with filed statements
- 2025
- Address
- Av. al Parque Oe7-62, Alonso de Torres, el Bosque
- Location
- Quito, Pichincha
- Region
- Sierra
- Phone
- 022256750
Financial statements
- Current ratio
- 1.60
- Debt ratio
- 67.1%
- Return on equity (ROE)
- 10.0%
The income statement · 2025
- Revenue $346,678
- Other income $82,227
- Cost of sales $270,757
- Expenses $146,553
- Net result $11,596
The 2025 figures do not add up at first sight: cost and expenses exceed the declared revenue and there is still a profit. The explanation is that the bulk of the billing sits under “other income” ($82,227) rather than in the revenue line. Figures are shown as filed, which is why this profile does not compute the margin or compare it against the previous year.
Balance sheet structure · 2025
What it owns
- Current assets $347,045 98%
- Non-current assets $6,751 2%
How it is financed
- Current liabilities $217,177 61%
- Non-current liabilities $20,355 6%
- Equity $116,265 33%
“Current” means within one year: what can be turned into cash, or what has to be paid, in that span.
| Year | Revenue | Net result | Assets | Equity | Employees |
|---|---|---|---|---|---|
| 2025 | $346,678 | $11,596 | $353,797 | $116,265 | 7 |
| 2024 | $414,920 | $1,124 | $291,556 | $49,816 | 7 |
| 2023 | $305,912 | $18,448 | $233,805 | $159,664 | 6 |
| 2022 | $251,193 | $1,507 | $292,920 | $135,849 | 6 |
| 2021 | $731,048 | $1,241 | $379,312 | $131,963 | 9 |
| 2020 | $427,682 | $20,340 | $375,844 | $132,065 | 10 |
| 2019 | $498,427 | $20,216 | $432,064 | $110,128 | 10 |
| 2018 | $400,895 | $3,839 | $412,453 | $87,504 | 13 |
| 2017 | $517,452 | $39,089 | $426,056 | $83,665 | 12 |
| 2016 | $199,210 | $2,752 | $291,006 | $40,232 | 10 |
| 2015 | $199,791 | −$15,618 | $517,762 | $37,117 | 16 |
| 2014 | $236,057 | $5,684 | $547,251 | $52,735 | 11 |
| 2013 | $468,666 | $21,671 | $674,838 | $46,420 | 12 |
| 2012 | $182,600 | $12,245 | $350,215 | $24,749 | 8 |
| 2011 | $192,357 | $4,143 | $303,045 | $15,210 | 8 |
| 2010 | $288,878 | $10,710 | $232,238 | $16,312 | 8 |
| 2009 | $82,162 | $548 | $48,450 | $5,521 | 1 |
| 2008 | $77,809 | $7,631 | $38,047 | $2,771 | — |
| 2006 | $142,509 | −$4,256 | $89,468 | $2,472 | — |
| 2005 | $218,649 | $3,252 | $217,497 | $5,606 | — |
| 2004 | $13,442 | $41 | $7,261 | $1,541 | — |
In 2025 it recorded revenue of $346,678 and a net result of $11,596.
In its activity (ISIC code M7310.02, 249 companies with sales), the trade’s typical margin was 3.2%.
Values in US dollars, as filed with the Superintendencia de Compañías, Ecuador’s corporate regulator.
Tax status (SRI)
updated September 2, 2026- Phantom taxpayer: No
- Nonexistent transactions: No
- Tax regime
- General regime The set of rules under which it files its taxes
- Required to keep accounting books
- Yes
- Withholding agent
- Yes When paying third parties, it withholds taxes and remits them to the SRI
- Special taxpayer
- No Designated by the SRI for its size, with additional filing obligations
- Start of activities
- June 24, 2004
Establishments · 1 registered, 1 open
- HEAD OFFICE Pichincha / Quito / Iñaquito / Av Republica S/N y Eloy Alfaro Open
Tax status according to the public records of the SRI (Servicio de Rentas Internas, the national tax authority). The risk designations are the SRI’s, not a rating by this site: phantom taxpayer means the SRI considers the company to have no real activity at its declared address, and nonexistent transactions means it invoiced operations the SRI determined never took place.
Where it operates
It has 1 open establishment in Pichincha.
Cayambe · 0 companiesMejia · 0 companiesPedro Moncayo · 0 companiesPedro Vicente Maldonado · 0 companiesPuerto Quito · 0 companiesQuito · 1 companiesRuminahui · 0 companiesSan Miguel de los Bancos · 0 companies Point at or tap a canton to see its figure
Cantons of the province. Each canton links to its listing. Boundaries: geoBoundaries (CC BY 4.0).
Cantons with a presence
- Quito head office 1 location
Establishments declared to the SRI (Servicio de Rentas Internas, the national tax authority), updated September 2, 2026. The location is the province and canton on record, not each site’s exact address.
Activity classification (ISIC)
- Professional, scientific and technical activities
- Advertising and market research
- Advertising
- Advertising
- Creation and placement of outdoor advertising on: billboards, panels, bulletins and hoardings, window dressing, showroom design, placement of advertisements on cars and buses, loudspeaker advertising, etc.
Frequently asked questions
What is the RUC of Smgmedia S.A.S.?
The RUC (taxpayer registration number) of SMGMEDIA S.A.S. is 1791939603001, according to Ecuador’s public corporate registry.
Is Smgmedia S.A.S. active?
Yes. Its legal status in the registry is Activa.
What trade name does Smgmedia S.A.S. use?
It operates under the trade name MARKPLAN MARKETING & PLANIFICACION, according to the SRI’s RUC registry.
What does Smgmedia S.A.S. do?
Its registered economic activity (ISIC M7310.02) is: Creation and placement of outdoor advertising on: billboards, panels, bulletins and hoardings, window dressing, showroom design, placement of advertisements on cars and buses, loudspeaker advertising, etc.
Where is Smgmedia S.A.S. located?
Its registered address is in Quito, province of Pichincha, Ecuador.
When was Smgmedia S.A.S. incorporated?
It was incorporated on June 24, 2004, as a simplified stock company (s.a.s.).
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Corporate information from official public records of Ecuador · where this data comes from