Company profile
Playto Jugueteria Cia.ltda.
RUC 0190405095001 · Cuenca, Azuay
Registry data
- RUC
- 0190405095001
- Legal name
- PLAYTO JUGUETERIA CIA.LTDA.
- Trade name
- PLAYTO
- Company type
- Limited liability company (Cía. Ltda.)
- Size segment (SCVS)
- Microenterprise · 2025
- Incorporation date
- September 29, 2014
- Start of activities (SRI)
- October 6, 2014
- Subscribed capital
- $10,000
- Economic activity
- Wholesale of other household goods: games and toys, musical instruments and sheet music, etc.
- ISIC code
- G4649.99
- Last year with filed statements
- 2025
- Address
- Via a Racar, Via a San Pedro del Cebollar, la Ceramica
- Location
- Cuenca, Azuay
- Region
- Sierra
- Phone
- 074134600
Financial statements
- Current ratio
- 1.40
- Debt ratio
- 99.1%
- Net margin
- 0.7%
- Return on equity (ROE)
- 82.4%
- Revenue vs 2024
- +40.2%
The income statement · 2025
- Revenue $32,414
- Expenses $31,865
- Net result $212
Balance sheet structure · 2025
What it owns
- Current assets $25,577 90%
- Non-current assets $2,968 10%
How it is financed
- Current liabilities $18,287 64%
- Non-current liabilities $10,000 35%
- Equity $257 1%
“Current” means within one year: what can be turned into cash, or what has to be paid, in that span.
| Year | Revenue | Net result | Assets | Equity | Employees |
|---|---|---|---|---|---|
| 2025 | $32,414 | $212 | $28,545 | $257 | 2 |
| 2024 | $23,125 | −$6,080 | $28,647 | $45 | 4 |
| 2023 | $24,391 | −$1,956 | $28,544 | $6,125 | 6 |
| 2022 | $27,847 | $434 | $27,406 | $8,081 | 2 |
| 2021 | $24,840 | −$426 | $24,994 | $7,647 | 4 |
| 2020 | $19,551 | $98 | $24,378 | $8,073 | 3 |
| 2019 | $6,679 | −$2,025 | $23,919 | $7,975 | 3 |
| 2018 | $0 | $0 | $20,028 | $10,000 | 5 |
| 2017 | $0 | $0 | $20,049 | $10,000 | — |
| 2016 | $0 | $0 | $20,510 | $10,000 | 2 |
| 2015 | $0 | $0 | $64,656 | $10,000 | 2 |
| 2014 | $0 | $0 | $20,003 | $10,000 | 2 |
In 2025 it recorded revenue of $32,414 and a net result of $212, a margin of 0.7%.
Its 2025 revenue exceeds that of 33.5% of the 95,463 companies in the country that recorded sales that year. In Azuay, it exceeds 36.3% of the 5,838 on record.
Within its activity (ISIC code G4649.99, 83 companies with sales), its revenue exceeds that of 27.7%; the trade’s typical margin was 1.9%.
Values in US dollars, as filed with the Superintendencia de Compañías, Ecuador’s corporate regulator.
Tax status (SRI)
updated September 5, 2026- Phantom taxpayer: No
- Nonexistent transactions: No
- Tax regime
- General regime The set of rules under which it files its taxes
- Required to keep accounting books
- Yes
- Withholding agent
- No When paying third parties, it withholds taxes and remits them to the SRI
- Special taxpayer
- No Designated by the SRI for its size, with additional filing obligations
- Start of activities
- October 6, 2014
Establishments · 1 registered, 1 open
- HEAD OFFICE Azuay / Cuenca / San Joaquin / Vía a Racar S/N y Vía a San Pedro del Cebollar Open
Tax status according to the public records of the SRI (Servicio de Rentas Internas, the national tax authority). The risk designations are the SRI’s, not a rating by this site: phantom taxpayer means the SRI considers the company to have no real activity at its declared address, and nonexistent transactions means it invoiced operations the SRI determined never took place.
Where it operates
It has 1 open establishment in Azuay.
Camilo Ponce Enriquez · 0 companiesChordeleg · 0 companiesCuenca · 1 companiesEl Pan · 0 companiesGirón · 0 companiesGuachapala · 0 companiesGualaceo · 0 companiesNabón · 0 companiesOña · 0 companiesPaute · 0 companiesPucará · 0 companiesSan Fernando · 0 companiesSanta Isabel · 0 companiesSevilla de Oro · 0 companiesSigsig · 0 companies Point at or tap a canton to see its figure
Cantons of the province. Each canton links to its listing. Boundaries: geoBoundaries (CC BY 4.0).
Cantons with a presence
- Cuenca head office 1 location
Establishments declared to the SRI (Servicio de Rentas Internas, the national tax authority), updated September 5, 2026. The location is the province and canton on record, not each site’s exact address.
Activity classification (ISIC)
Frequently asked questions
What is the RUC of Playto Jugueteria Cia.ltda.?
The RUC (taxpayer registration number) of PLAYTO JUGUETERIA CIA.LTDA. is 0190405095001, according to Ecuador’s public corporate registry.
Is Playto Jugueteria Cia.ltda. active?
Yes. Its legal status in the registry is Activa.
What trade name does Playto Jugueteria Cia.ltda. use?
It operates under the trade name PLAYTO, according to the SRI’s RUC registry.
What does Playto Jugueteria Cia.ltda. do?
Its registered economic activity (ISIC G4649.99) is: Wholesale of other household goods: games and toys, musical instruments and sheet music, etc.
Where is Playto Jugueteria Cia.ltda. located?
Its registered address is in Cuenca, province of Azuay, Ecuador.
When was Playto Jugueteria Cia.ltda. incorporated?
It was incorporated on September 29, 2014, as a limited liability company (cía. ltda.).
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Corporate information from official public records of Ecuador · where this data comes from