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Company profile

In dissolution

Mercapublisa Mercado y Publicidad S.A.

RUC 0992664258001 · Guayaquil, Guayas

Registry data

RUC
0992664258001
Legal name
MERCAPUBLISA MERCADO Y PUBLICIDAD S.A.
Size segment (SCVS)
Microenterprise · 2011
Incorporation date
March 12, 2010
Start of activities (SRI)
March 12, 2010
Subscribed capital
$800
Economic activity
Creation and placement of advertisements in newspapers, magazines, radio and television programmes, on the Internet and in other media
ISIC code
M7310.01
Last year with filed statements
2014
Address
Coop. Feraud Blum Solar 25, Manzana 254
Location
Guayaquil, Guayas
Region
Costa

Financial statements

Current ratio
2.48
Debt ratio
38.7%
Net margin
−0.4%
Return on equity (ROE)
−7.6%
Revenue vs 2013
−2.2%
Revenue by year 2010 → 2014 · +74.4%
$1.1 M
$2.1 M
$2.0 M
2010 2011 2012 2013 2014
Net result by year
$43.6 k
$69.7 k
−$26.2 k
−$8.2 k
2010 2011 2012 2013 2014
Employees by year
1
2010 2011 2012 2013 2014

The income statement · 2014

  • Revenue $1,998,126
  • Cost of sales $1,730,743
  • Expenses $262,230
  • Net result −$8,217

Balance sheet structure · 2014

What it owns

  • Current assets $169,275 96%
  • Non-current assets $6,774 4%

How it is financed

  • Current liabilities $68,192 39%
  • Non-current liabilities $0 0%
  • Equity $107,857 61%

“Current” means within one year: what can be turned into cash, or what has to be paid, in that span.

Financial statements filed with the Superintendencia de Compañías, year by year
Year Revenue Net result Assets Equity Employees
2014 $1,998,126 −$8,217 $176,050 $107,857
2013 $2,042,943 −$26,224 $182,295 $116,075
2012 $2,053,457 $28,791 $283,169 $142,298
2011 $1,547,176 $69,725 $262,904 $113,507 1
2010 $1,145,575 $43,586 $198,181 $26,739 1

In 2014 it recorded revenue of $1,998,126 and a net result of −$8,217, a margin of −0.4%.

Its 2014 revenue exceeds that of 86.9% of the 49,110 companies in the country that recorded sales that year. In Guayas, it exceeds 88.1% of the 20,425 on record.

Within its activity (ISIC code M7310.01, 176 companies with sales), its revenue exceeds that of 89.2%; the trade’s typical margin was 2.2%.

Values in US dollars, as filed with the Superintendencia de Compañías, Ecuador’s corporate regulator.

Tax status (SRI)

updated September 4, 2026
RUC status: Suspended · Depuracion
  • Phantom taxpayer: Yes, per the SRI
  • Nonexistent transactions: No
Tax regime
General regime The set of rules under which it files its taxes
Required to keep accounting books
Yes
Withholding agent
No When paying third parties, it withholds taxes and remits them to the SRI
Special taxpayer
No Designated by the SRI for its size, with additional filing obligations
Start of activities
March 12, 2010
Cessation of activities
July 27, 2016

Establishments · 1 registered, 0 open

  • HEAD OFFICE Guayas / Guayaquil / Tarqui / Solar 25 Closed

Tax status according to the public records of the SRI (Servicio de Rentas Internas, the national tax authority). The risk designations are the SRI’s, not a rating by this site: phantom taxpayer means the SRI considers the company to have no real activity at its declared address, and nonexistent transactions means it invoiced operations the SRI determined never took place.

Activity classification (ISIC)

  1. Professional, scientific and technical activities
  2. Advertising and market research
  3. Advertising
  4. Advertising
  5. Creation and placement of advertisements in newspapers, magazines, radio and television programmes, on the Internet and in other media

Frequently asked questions

What is the RUC of Mercapublisa Mercado y Publicidad S.A.?

The RUC (taxpayer registration number) of MERCAPUBLISA MERCADO Y PUBLICIDAD S.A. is 0992664258001, according to Ecuador’s public corporate registry.

Is Mercapublisa Mercado y Publicidad S.A. active?

No. Its legal status in the registry is Disolución y Liquidación de Pleno Derecho Insc. RM.

What does Mercapublisa Mercado y Publicidad S.A. do?

Its registered economic activity (ISIC M7310.01) is: Creation and placement of advertisements in newspapers, magazines, radio and television programmes, on the Internet and in other media

Where is Mercapublisa Mercado y Publicidad S.A. located?

Its registered address is in Guayaquil, province of Guayas, Ecuador.

When was Mercapublisa Mercado y Publicidad S.A. incorporated?

It was incorporated on March 12, 2010, as a stock corporation (s.a.).

Related companies

Corporate information from official public records of Ecuador · where this data comes from