Company profile
Herrera Franco Advertising Services & Publicity Cia. Ltda.
RUC 1792348196001 · Quito, Pichincha
Registry data
- RUC
- 1792348196001
- Legal name
- HERRERA FRANCO ADVERTISING SERVICES & PUBLICITY CIA. LTDA.
- Company type
- Limited liability company (Cía. Ltda.)
- Size segment (SCVS)
- Small · 2025
- Incorporation date
- December 21, 2011
- Start of activities (SRI)
- December 21, 2011
- Subscribed capital
- $400
- Economic activity
- Organization, promotion and/or management of events such as trade or business shows, conventions, conferences and meetings, whether or not including the management of those facilities and the provision of the staff needed to operate them
- ISIC code
- N8230.00
- Last year with filed statements
- 2025
- Address
- Alonso de Torres N43-64, Edmundo Carvajal, el Bosque
- Location
- Quito, Pichincha
- Region
- Sierra
- Phone
- 022437671
Financial statements
- Current ratio
- 444.53
- Debt ratio
- 7.0%
- Net margin
- 1.1%
- Return on equity (ROE)
- 0.4%
- Revenue vs 2024
- −18.6%
The income statement · 2025
- Revenue $151,638
- Expenses $149,902
- Net result $1,737
Balance sheet structure · 2025
What it owns
- Current assets $364,973 83%
- Non-current assets $75,761 17%
How it is financed
- Current liabilities $821 0%
- Non-current liabilities $30,000 7%
- Equity $409,913 93%
“Current” means within one year: what can be turned into cash, or what has to be paid, in that span.
| Year | Revenue | Net result | Assets | Equity | Employees |
|---|---|---|---|---|---|
| 2025 | $151,638 | $1,737 | $440,735 | $409,913 | 1 |
| 2024 | $186,200 | $2,197 | $499,116 | $408,177 | 3 |
| 2023 | $302,386 | $2,697 | $498,314 | $406,369 | 2 |
| 2022 | $301,790 | $91,716 | $496,075 | $460,673 | 2 |
| 2021 | $241,173 | $816 | $462,249 | $388,175 | 5 |
| 2020 | $580,712 | $20,230 | $468,574 | $387,360 | 5 |
| 2019 | $299,293 | $4,669 | $498,379 | $420,027 | 6 |
| 2018 | $257,923 | $71,136 | $447,593 | $415,358 | 6 |
| 2017 | $310,468 | $47,555 | $379,833 | $344,222 | 4 |
| 2016 | $369,935 | $19,867 | $366,751 | $296,667 | 4 |
| 2015 | $423,045 | $72,642 | $359,540 | $294,568 | 3 |
| 2014 | $474,516 | $82,965 | $272,864 | $221,927 | 4 |
| 2013 | $272,616 | $42,433 | $151,292 | $126,994 | 2 |
| 2012 | $209,736 | $21,926 | $96,027 | $84,561 | 3 |
| 2011 | $121,876 | $62,235 | $86,073 | $62,635 | 1 |
In 2025 it recorded revenue of $151,638 and a net result of $1,737, a margin of 1.1%.
Its 2025 revenue exceeds that of 58.1% of the 95,463 companies in the country that recorded sales that year. In Pichincha, it exceeds 57.3% of the 32,639 on record.
Within its activity (ISIC code N8230.00, 360 companies with sales), its revenue exceeds that of 71.4%; the trade’s typical margin was 3.5%.
Values in US dollars, as filed with the Superintendencia de Compañías, Ecuador’s corporate regulator.
Tax status (SRI)
updated September 6, 2026- Phantom taxpayer: No
- Nonexistent transactions: No
- Tax regime
- General regime The set of rules under which it files its taxes
- Required to keep accounting books
- Yes
- Withholding agent
- Yes When paying third parties, it withholds taxes and remits them to the SRI
- Special taxpayer
- No Designated by the SRI for its size, with additional filing obligations
- Start of activities
- December 21, 2011
Establishments · 1 registered, 1 open
- HEAD OFFICE Pichincha / Quito / la Concepción / el Dia N37-91 y el Mercurio Open
Tax status according to the public records of the SRI (Servicio de Rentas Internas, the national tax authority). The risk designations are the SRI’s, not a rating by this site: phantom taxpayer means the SRI considers the company to have no real activity at its declared address, and nonexistent transactions means it invoiced operations the SRI determined never took place.
Where it operates
It has 1 open establishment in Pichincha.
Cayambe · 0 companiesMejia · 0 companiesPedro Moncayo · 0 companiesPedro Vicente Maldonado · 0 companiesPuerto Quito · 0 companiesQuito · 1 companiesRuminahui · 0 companiesSan Miguel de los Bancos · 0 companies Point at or tap a canton to see its figure
Cantons of the province. Each canton links to its listing. Boundaries: geoBoundaries (CC BY 4.0).
Cantons with a presence
- Quito head office 1 location
Establishments declared to the SRI (Servicio de Rentas Internas, the national tax authority), updated September 6, 2026. The location is the province and canton on record, not each site’s exact address.
Activity classification (ISIC)
- Administrative and support service activities
- Office administrative, office support and other business support activities
- Organization of conventions and trade shows
- Organization of conventions and trade shows
- Organization, promotion and/or management of events such as trade or business shows, conventions, conferences and meetings, whether or not including the management of those facilities and the provision of the staff needed to operate them
Frequently asked questions
What is the RUC of Herrera Franco Advertising Services & Publicity Cia. Ltda.?
The RUC (taxpayer registration number) of HERRERA FRANCO ADVERTISING SERVICES & PUBLICITY CIA. LTDA. is 1792348196001, according to Ecuador’s public corporate registry.
Is Herrera Franco Advertising Services & Publicity Cia. Ltda. active?
Yes. Its legal status in the registry is Activa.
What does Herrera Franco Advertising Services & Publicity Cia. Ltda. do?
Its registered economic activity (ISIC N8230.00) is: Organization, promotion and/or management of events such as trade or business shows, conventions, conferences and meetings, whether or not including the management of those facilities and the provision of the staff needed to operate them
Where is Herrera Franco Advertising Services & Publicity Cia. Ltda. located?
Its registered address is in Quito, province of Pichincha, Ecuador.
When was Herrera Franco Advertising Services & Publicity Cia. Ltda. incorporated?
It was incorporated on December 21, 2011, as a limited liability company (cía. ltda.).
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Corporate information from official public records of Ecuador · where this data comes from