Company profile
General Nutrition Center Gencen S.A.
RUC 0992599278001 · Guayaquil, Guayas
Registry data
- RUC
- 0992599278001
- Legal name
- GENERAL NUTRITION CENTER GENCEN S.A.
- Company type
- Stock corporation (S.A.)
- Size segment (SCVS)
- Microenterprise · 2025
- Incorporation date
- December 17, 2008
- Start of activities (SRI)
- December 17, 2008
- Subscribed capital
- $800
- Economic activity
- Buying, selling, renting and operating of own or leased real estate, such as: apartment buildings and dwellings; non-residential buildings, including exhibition halls; storage facilities, shopping centres and land. Includes renting of furnished or unfurnished houses and apartments for longer periods, generally on a monthly or annual basis, and operation of residential mobile home sites
- ISIC code
- L6810.01
- Last year with filed statements
- 2025
- Address
- Via a la Costa 61, 13
- Location
- Guayaquil, Guayas
- Region
- Costa
- Phone
- 2562529
Financial statements
- Current ratio
- 33.01
- Debt ratio
- 1.1%
- Net margin
- 0.5%
- Return on equity (ROE)
- 0.4%
- Revenue vs 2024
- −15.0%
The income statement · 2025
- Revenue $89,698
- Expenses $89,071
- Net result $416
Balance sheet structure · 2025
What it owns
- Current assets $37,860 37%
- Non-current assets $64,135 63%
How it is financed
- Current liabilities $1,147 1%
- Non-current liabilities $0 0%
- Equity $100,848 99%
“Current” means within one year: what can be turned into cash, or what has to be paid, in that span.
| Year | Revenue | Net result | Assets | Equity | Employees |
|---|---|---|---|---|---|
| 2025 | $89,698 | $416 | $101,995 | $100,848 | 4 |
| 2024 | $105,579 | $10,643 | $99,492 | $92,746 | 4 |
| 2023 | $105,579 | $10,643 | $99,492 | $92,746 | 4 |
| 2022 | $45,592 | $7,615 | $86,667 | $82,103 | 4 |
| 2021 | $30,594 | $2,890 | $76,825 | $74,488 | 4 |
| 2020 | $104,424 | $36 | $72,204 | $71,598 | 4 |
| 2019 | $95,133 | $1,956 | $72,674 | $71,562 | 4 |
| 2018 | $72,257 | $0 | $0 | $0 | — |
| 2017 | $81,904 | $0 | $2,000 | $800 | — |
| 2016 | $54,052 | $330 | $68,563 | $68,203 | — |
| 2015 | $57,433 | $22,545 | $95,759 | $67,873 | — |
| 2014 | $79,446 | $23,080 | $61,675 | $45,328 | — |
| 2013 | $72,224 | $17,102 | $36,112 | $26,919 | — |
| 2012 | $65,658 | $15,028 | $23,760 | $15,828 | — |
| 2011 | $0 | $0 | $800 | $800 | 3 |
| 2010 | $0 | $0 | $800 | $800 | 3 |
| 2009 | $0 | $0 | $800 | $800 | 3 |
| 2008 | $0 | $0 | $200 | $200 | — |
In 2025 it recorded revenue of $89,698 and a net result of $416, a margin of 0.5%.
Its 2025 revenue exceeds that of 49.2% of the 95,463 companies in the country that recorded sales that year. In Guayas, it exceeds 47.4% of the 34,598 on record.
Within its activity (ISIC code L6810.01, 2,325 companies with sales), its revenue exceeds that of 58.5%; the trade’s typical margin was 2.3%.
Values in US dollars, as filed with the Superintendencia de Compañías, Ecuador’s corporate regulator.
Tax status (SRI)
updated September 1, 2026- Phantom taxpayer: No
- Nonexistent transactions: No
- Tax regime
- General regime The set of rules under which it files its taxes
- Required to keep accounting books
- Yes
- Withholding agent
- No When paying third parties, it withholds taxes and remits them to the SRI
- Special taxpayer
- No Designated by the SRI for its size, with additional filing obligations
- Start of activities
- December 17, 2008
Establishments · 2 registered, 2 open
- HEAD OFFICE Guayas / Guayaquil / Rocafuerte / Velez 220 y Chile Open
- Guayas / Guayaquil / Nueve de Octubre / Quisquis 925 y Garcia Moreno Open
Tax status according to the public records of the SRI (Servicio de Rentas Internas, the national tax authority). The risk designations are the SRI’s, not a rating by this site: phantom taxpayer means the SRI considers the company to have no real activity at its declared address, and nonexistent transactions means it invoiced operations the SRI determined never took place.
Where it operates
It has 2 open establishments in Guayas.
Alfredo Baquerizo Moreno · 0 companiesBalao · 0 companiesBalzar · 0 companiesColimes · 0 companiesCoronel Marcelino Maridueña · 0 companiesDaule · 0 companiesDurán · 0 companiesEl Empalme · 0 companiesEl Triunfo · 0 companiesGeneral Antonio Elizalde · 0 companiesGuayaquil · 2 companiesIsidro Ayora · 0 companiesLomas de Sargentillo · 0 companiesMilagro · 0 companiesNaranjal · 0 companiesNaranjito · 0 companiesNobol · 0 companiesPalestina · 0 companiesPedro Carbo · 0 companiesPlayas · 0 companiesSalitre · 0 companiesSamborondón · 0 companiesSanta Lucia · 0 companiesSimón Bolívar · 0 companiesYaguachi · 0 companies Point at or tap a canton to see its figure
Cantons of the province. Each canton links to its listing. Boundaries: geoBoundaries (CC BY 4.0).
Cantons with a presence
- Guayaquil head office 2 locations
Establishments declared to the SRI (Servicio de Rentas Internas, the national tax authority), updated September 1, 2026. The location is the province and canton on record, not each site’s exact address.
Activity classification (ISIC)
- Real estate activities
- Real estate activities
- Real estate activities with own or leased property
- Real estate activities with own or leased property
- Buying, selling, renting and operating of own or leased real estate, such as: apartment buildings and dwellings; non-residential buildings, including exhibition halls; storage facilities, shopping centres and land. Includes renting of furnished or unfurnished houses and apartments for longer periods, generally on a monthly or annual basis, and operation of residential mobile home sites
Frequently asked questions
What is the RUC of General Nutrition Center Gencen S.A.?
The RUC (taxpayer registration number) of GENERAL NUTRITION CENTER GENCEN S.A. is 0992599278001, according to Ecuador’s public corporate registry.
Is General Nutrition Center Gencen S.A. active?
Yes. Its legal status in the registry is Activa.
What does General Nutrition Center Gencen S.A. do?
Its registered economic activity (ISIC L6810.01) is: Buying, selling, renting and operating of own or leased real estate, such as: apartment buildings and dwellings; non-residential buildings, including exhibition halls; storage facilities, shopping centres and land. Includes renting of furnished or unfurnished houses and apartments for longer periods, generally on a monthly or annual basis, and operation of residential mobile home sites
Where is General Nutrition Center Gencen S.A. located?
Its registered address is in Guayaquil, province of Guayas, Ecuador.
When was General Nutrition Center Gencen S.A. incorporated?
It was incorporated on December 17, 2008, as a stock corporation (s.a.).
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Corporate information from official public records of Ecuador · where this data comes from