Company profile

Corporate registry Historical SRI Active

Compañía de Publicidad Cruz S.A. Pucrusa

RUC 0992893575001 · Guayas

Caution: the two sources disagree. The corporate registry lists it as Fuera del Registro Vigente, but the SRI has its RUC as Active . Verify the situation before doing business with this company. What each status means

See the tax details

This company is no longer in the current registry of the Superintendencia de Compañías. Its file is kept here as historical record, with the financial statements it filed through 2019.

Registry data

RUC: 0992893575001
Legal name: COMPAÑÍA DE PUBLICIDAD CRUZ S.A. PUCRUSA
Trade name: KIOSKOTECH
Company type: Stock corporation (S.A.)
Size segment (SCVS): Microenterprise · 2019
Start of activities (SRI): December 22, 2014
Economic activity: Creation and placement of advertisements in newspapers, magazines, radio and television programmes, on the Internet and in other media
ISIC code: M7310.01
Last year with filed statements: 2019
Location: Guayas

Financial statements

Current ratio: 1.87
Debt ratio: 50.5%
Net margin: 12.6%
Return on equity (ROE): 93.6%
Revenue vs 2018: ×4.8

Revenue by year

$70.8 k

2014 2015 2016 2017 2018 2019

Net result by year

−$41.1 k

$8.9 k

2014 2015 2016 2017 2018 2019

Employees by year 2014 → 2019 · +100.0%

2014 2015 2016 2017 2018 2019

The income statement · 2019

Revenue $70,752
Cost of sales $16,277
Expenses $45,560
Net result $8,915

Balance sheet structure · 2019

What it owns

Current assets $18,201 95%
Non-current assets $1,044 5%

How it is financed

Current liabilities $9,718 50%
Non-current liabilities $0 0%
Equity $9,527 50%

“Current” means within one year: what can be turned into cash, or what has to be paid, in that span.

Financial statements filed with the Superintendencia de Compañías, year by year
Year	Revenue	Net result	Assets	Equity	Employees
2019	$70,752	$8,915	$19,245	$9,527	6
2018	$14,842	−$41,140	$21,516	−$40,340	7
2017	$4,000	$0	$6,000	$5,500	6
2016	$7,820	$0	$800	$800	3
2015	$0	$0	$800	$800	3
2014	$0	$0	$800	$800	3

In 2019 it recorded revenue of $70,752 and a net result of $8,915, a margin of 12.6%.

Its 2019 revenue exceeds that of 41.2% of the 59,064 companies in the country that recorded sales that year. In Guayas, it exceeds 40.9% of the 23,147 on record.

Within its activity (ISIC code M7310.01, 190 companies with sales), its revenue exceeds that of 43.7%; the trade’s typical margin was 1.1%.

Values in US dollars, as filed with the Superintendencia de Compañías, Ecuador’s corporate regulator.

Tax status (SRI)

updated August 28, 2026

RUC status: Active

This status does not match the corporate registry, which lists the company as Fuera del Registro Vigente.

Phantom taxpayer: No
Nonexistent transactions: No

Tax regime: General regime The set of rules under which it files its taxes
Required to keep accounting books: Yes
Withholding agent: No When paying third parties, it withholds taxes and remits them to the SRI
Special taxpayer: No Designated by the SRI for its size, with additional filing obligations
Start of activities: December 22, 2014

Establishments · 1 registered, 1 open

HEAD OFFICE Guayas / Guayaquil / Tarqui / DR Emilio Menendez S/N y Av Benjamin Carrion Open

Tax status according to the public records of the SRI (Servicio de Rentas Internas, the national tax authority). The risk designations are the SRI’s, not a rating by this site: phantom taxpayer means the SRI considers the company to have no real activity at its declared address, and nonexistent transactions means it invoiced operations the SRI determined never took place.

Where it operates

It has 1 open establishment in Guayas.

Cantons of the province. Each canton links to its listing. Boundaries: geoBoundaries (CC BY 4.0).

Cantons with a presence

Guayaquil head office 1 location

Establishments declared to the SRI (Servicio de Rentas Internas, the national tax authority), updated August 28, 2026. The location is the province and canton on record, not each site’s exact address.

Activity classification (ISIC)

Frequently asked questions

What is the RUC of Compañía de Publicidad Cruz S.A. Pucrusa?

The RUC (taxpayer registration number) of COMPAÑÍA DE PUBLICIDAD CRUZ S.A. PUCRUSA is 0992893575001, according to Ecuador’s public corporate registry.

Is Compañía de Publicidad Cruz S.A. Pucrusa active?

No. Its legal status in the registry is Fuera del Registro Vigente.

What trade name does Compañía de Publicidad Cruz S.A. Pucrusa use?

It operates under the trade name KIOSKOTECH, according to the SRI’s RUC registry.

What does Compañía de Publicidad Cruz S.A. Pucrusa do?

Its registered economic activity (ISIC M7310.01) is: Creation and placement of advertisements in newspapers, magazines, radio and television programmes, on the Internet and in other media

Related companies

Corporate information from official public records of Ecuador · where this data comes from